{"id":307,"date":"2015-11-19T09:17:22","date_gmt":"2015-11-19T09:17:22","guid":{"rendered":"http:\/\/fog.gbs-labor.de\/?p=307"},"modified":"2017-02-08T10:39:27","modified_gmt":"2017-02-08T10:39:27","slug":"wie-visualisiere-ich-das-image-eines-unternehmens","status":"publish","type":"post","link":"http:\/\/fog.gbs-labor.de\/?p=307","title":{"rendered":"\u00dcbung: Wie visualisiere ich das &#8222;Image&#8220; eines Unternehmens?"},"content":{"rendered":"<p><strong>Aufgabe:<\/strong><br \/>\nDenk dir dein eigenes Unternehmen aus und entwickel ein &#8222;Image&#8220; daf\u00fcr. Welche Zielgruppe wird angesprochen? Welcher Stil und welche Stimmung wird angestrebt?<\/p>\n<p>Die Sch\u00fcler der FOG 12 entwickelten f\u00fcr die Visualisierung ihres Unternehmens &#8222;Moodboards&#8220;, um die Anmutung, also das &#8222;Image&#8220; des Unternehmens, darzustellen. Anschlie\u00dfend wurden passende Logos dazu entwickelt.<\/p>\n<p>Das <b>Moodboard<\/b> (engl. <i>mood<\/i> \u201eStimmung\u201c, <i>board<\/i> \u201eTafel\u201c) ist ein wichtiges Arbeits- und Pr\u00e4sentationsmittel in Kommunikations- und Designberufen.<\/p>\n<div id=\"envira-gallery-wrap-498\" class=\"envira-gallery-wrap envira-gallery-theme-base envira-lightbox-theme-base\" itemscope itemtype=\"https:\/\/schema.org\/ImageGallery\"><div data-row-height=\"150\" data-gallery-theme=\"normal\" id=\"envira-gallery-498\" class=\"envira-gallery-public envira-gallery-justified-public envira-gallery-0-columns envira-clear enviratope envira-gallery-css-animations\" data-envira-columns=\"0\"><div id=\"envira-gallery-item-314\" class=\"envira-gallery-item enviratope-item envira-gallery-item-1\" style=\"padding-left: 5px; padding-bottom: 10px; padding-right: 5px;\"  itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><div class=\"envira-gallery-item-inner\"><div class=\"envira-gallery-position-overlay  envira-gallery-top-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-top-right\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-right\"><\/div><a href=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett.jpg\" class=\"envira-gallery-498 envira-gallery-link\" rel=\"enviragallery498\" title=\"Moodboard komplett\" data-envira-caption=\"Moodboard komplett\" data-envira-retina=\"\" data-thumbnail=\"\"  itemprop=\"contentUrl\"><img id=\"envira-gallery-image-314\" class=\"envira-gallery-image envira-gallery-image-1 envira-normal envira-lazy\" data-envira-index=\"1\" src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett-640x480.jpg\" data-envira-src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett-640x480.jpg\" data-envira-gallery-id=\"498\" data-envira-item-id=\"314\" data-envira-caption=\"Moodboard komplett\" alt=\"\" title=\"Moodboard komplett\"  itemprop=\"thumbnailUrl\" data-envira-srcset=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett-640x480.jpg 400w,http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett-640x480.jpg 2x\" data-envira-width=\"300\" data-envira-height=\"300\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-safe-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><\/a><\/div><\/div><div id=\"envira-gallery-item-312\" class=\"envira-gallery-item enviratope-item envira-gallery-item-2\" style=\"padding-left: 5px; padding-bottom: 10px; padding-right: 5px;\"  itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><div class=\"envira-gallery-item-inner\"><div class=\"envira-gallery-position-overlay  envira-gallery-top-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-top-right\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-right\"><\/div><a href=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard.jpg\" class=\"envira-gallery-498 envira-gallery-link\" rel=\"enviragallery498\" title=\"Moodboard\" data-envira-caption=\"Moodboard\" data-envira-retina=\"\" data-thumbnail=\"\"  itemprop=\"contentUrl\"><img id=\"envira-gallery-image-312\" class=\"envira-gallery-image envira-gallery-image-2 envira-normal envira-lazy\" data-envira-index=\"2\" src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-640x480.jpg\" data-envira-src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-640x480.jpg\" data-envira-gallery-id=\"498\" data-envira-item-id=\"312\" data-envira-caption=\"Moodboard\" alt=\"\" title=\"Moodboard\"  itemprop=\"thumbnailUrl\" data-envira-srcset=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-640x480.jpg 400w,http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-640x480.jpg 2x\" data-envira-width=\"300\" data-envira-height=\"300\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-safe-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><\/a><\/div><\/div><div id=\"envira-gallery-item-310\" class=\"envira-gallery-item enviratope-item envira-gallery-item-3\" style=\"padding-left: 5px; padding-bottom: 10px; padding-right: 5px;\"  itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><div class=\"envira-gallery-item-inner\"><div class=\"envira-gallery-position-overlay  envira-gallery-top-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-top-right\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-left\"><\/div><div class=\"envira-gallery-position-overlay  envira-gallery-bottom-right\"><\/div><a href=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe.jpg\" class=\"envira-gallery-498 envira-gallery-link\" rel=\"enviragallery498\" title=\"moodboardLauraWirthkneipe\" data-envira-caption=\"moodboardLauraWirthkneipe\" data-envira-retina=\"\" data-thumbnail=\"\"  itemprop=\"contentUrl\"><img id=\"envira-gallery-image-310\" class=\"envira-gallery-image envira-gallery-image-3 envira-normal envira-lazy\" data-envira-index=\"3\" src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe-640x480.jpg\" data-envira-src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe-640x480.jpg\" data-envira-gallery-id=\"498\" data-envira-item-id=\"310\" data-envira-caption=\"moodboardLauraWirthkneipe\" alt=\"\" title=\"moodboardLauraWirthkneipe\"  itemprop=\"thumbnailUrl\" data-envira-srcset=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe-640x480.jpg 400w,http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe-640x480.jpg 2x\" data-envira-width=\"300\" data-envira-height=\"212\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-safe-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAP\/\/\/\/\/\/\/yH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><\/a><\/div><\/div><\/div><\/div><noscript><img src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard-komplett.jpg\" alt=\"\" \/><img src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/Moodboard.jpg\" alt=\"\" \/><img src=\"http:\/\/fog.gbs-labor.de\/wp-content\/uploads\/2015\/11\/moodboardLauraWirthkneipe.jpg\" alt=\"\" \/><\/noscript>\n","protected":false},"excerpt":{"rendered":"<p>Aufgabe: Denk dir dein eigenes Unternehmen aus und entwickel ein &#8222;Image&#8220; daf\u00fcr. Welche Zielgruppe wird angesprochen? Welcher Stil und welche Stimmung wird angestrebt? Die Sch\u00fcler der FOG 12 entwickelten f\u00fcr die Visualisierung ihres Unternehmens &#8222;Moodboards&#8220;, um die Anmutung, also das &#8222;Image&#8220; des Unternehmens, darzustellen. Anschlie\u00dfend wurden passende Logos dazu entwickelt. Das Moodboard (engl. mood \u201eStimmung\u201c, &hellip; <a href=\"http:\/\/fog.gbs-labor.de\/?p=307\" class=\"more-link\"><span class=\"screen-reader-text\">\u00dcbung: Wie visualisiere ich das &#8222;Image&#8220; eines Unternehmens?<\/span> weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10,14],"tags":[],"_links":{"self":[{"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/posts\/307"}],"collection":[{"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=307"}],"version-history":[{"count":8,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/posts\/307\/revisions"}],"predecessor-version":[{"id":499,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=\/wp\/v2\/posts\/307\/revisions\/499"}],"wp:attachment":[{"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=307"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/fog.gbs-labor.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}